Dubai is a global tourism powerhouse, attracting over 17 million international visitors annually. This booming industry, strategic location, and tax-free environment create a perfect opportunity for entrepreneurs. If you’re wondering how to open a travel agency in Dubai, this step-by-step guide covers everything from license types and costs to the exact process.
Why Start a Travel Agency in Dubai?
Dubai presents a uniquely advantageous environment for launching a travel agency. From its booming market to its strategic infrastructure, the city is designed for success in the tourism sector.
- A Booming Tourism Market: Dubai’s tourism sector is a powerhouse, generating over $37 billion in 2023. With an official goal to welcome 25 million visitors by 2030, the demand for professional travel services, tour operators, and curated experiences is guaranteed to grow.
- Unbeatable Strategic Location: Positioned as a global aviation and maritime hub at the crossroads of Europe, Asia, and Africa, Dubai is the ideal base for a travel agency. This location allows you to effortlessly serve a diverse international clientele for both inbound and outbound tourism.
- A Supportive Business Ecosystem: The UAE government actively supports the tourism industry with a stable, business-friendly environment. This includes streamlined processes for obtaining essential licenses and access to free zones that offer 100% foreign ownership and a highly attractive zero tax regime on corporate and personal income.
- High Profitability & Industry Perks: The thriving market offers significant potential for high earnings, with many agencies and agents reporting rapid success. Additionally, industry professionals gain access to valuable perks, including discounted travel, special rates, and familiarization trips, enriching both business and personal experiences.
Types of Travel Agency Licenses in Dubai (DTCM)
Your first critical decision is choosing the right license from the Department of Tourism and Commerce Marketing (DTCM).
- Inbound Tourism License: Allows you to organize tours, hotels, and activities for tourists coming into Dubai.
- Outbound Tourism License: Permits you to arrange international travel, flights, and tours for residents leaving from Dubai.
- Travel Agent License: A broader license that can cover both inbound and outbound activities, including ticketing.
Step-by-Step Process to Open Your Travel Agency in Dubai
Following the official pathway set by Dubai’s authorities, here is the definitive process to legally establish your travel agency.
1. Plan Your Business and Get Initial Approval
This foundational stage involves making key decisions and getting preliminary clearance from the Department of Economy and Tourism (DET)
- Choose Your Business Activity and Jurisdiction: Decide if you need an Inbound, Outbound, or Travel Agent license. Then, choose between a Mainland setup (allowing direct trade across the UAE) or a Free Zone (offering 100% ownership but with certain territorial restrictions).
- Select and Approve a Trade Name: Choose a unique name for your agency and submit it to the DET (for mainland) or your chosen Free Zone authority for reservation and approval.
- Develop a Detailed Business Plan: Outline your company’s structure, target market, services, and financial projections. This document is often required for licensing.
- Apply for Initial Approval: Submit your initial application with the required documents to the DET or Free Zone. This is not the final license but a preliminary approval to proceed with the company formation.
2. Secure Your Office and Finalize Company Registration
The DET mandates a physical office for all travel agencies, which will be verified before license issuance.
- Lease a Physical Office: Secure a commercial space that meets the specific size and facility requirements set by the authorities. The tenancy contract (Ejari) is a mandatory document.
- Undergo a Site Inspection: A DET officer will visit your proposed office location to ensure it meets all standards for operating a travel agency.
- Finalize Company Registration: For mainland LLCs, this involves drafting and attesting the Memorandum of Association (MOA). In free zones, you will sign the incorporation documents.
3. Apply for and Receive Your Tourism License
This is the core step where you obtain your legal permission to operate from the Department of Tourism and Commerce Marketing (DTCM), which operates under the DET.
- Submit All Documents to DTCM: Compile and submit the complete dossier, including your initial approval, tenancy contract, business plan, manager’s credentials, and indemnity insurance.
- Pay the License Fees: Once the application is approved, you will be required to pay the relevant fees for your specific tourism license type.
- Receive Your Business License: The DTCM will issue your official tourism trade license and company incorporation certificate, legally enabling you to operate.
4. Complete Post-License Formalities
With your license in hand, you can now set up your operational and financial infrastructure.
- Open a Corporate Bank Account: Take your new trade license and company documents to a UAE bank to open a business account for all your financial transactions.
- Obtain an Establishment Card and Visas: Apply for an establishment card from the Ministry of Human Resources & Emiratisation (MOHRE). This allows you to sponsor visas for your employees and yourself.
- Sponsor Residency Visas: Complete the visa process for yourself and your staff, which includes medical tests, biometrics, and receiving Emirates IDs.
5. Launch and Operate Your Agency
Shift your focus to building the commercial side of your business.
- Build Industry Partnerships: Establish contracts with airlines (IATA accreditation may be a goal), hotels, and tour operators to access rates and inventory.
- Set Up Your Operations: Implement a booking system, develop your service packages, and launch your website and marketing campaigns to attract your first clients.
Important Note: The process and requirements outlined are based on standard procedures and are subject to change by the DET and the DTCM. We highly recommend consulting with a business setup expert like BizInvest Firm to receive the most current and accurate guidance for your specific case.
Documents Required for a Travel Agency License
Gather these documents for a smooth application process:
- Passport copies of all shareholders and the manager
- Passport-sized photographs
- Approved trade name certificate
- Detailed business plan
- Initial approval certificate from DED/Free Zone
- Tenancy contract (lease agreement) for your office
- Manager’s educational certificate (attested)
- Police clearance certificate for the manager/owner
- Indemnity insurance policy
- No Objection Certificate (NOC) from the Civil Aviation Authority (if handling air ticketing)
Travel Agency License Cost in Dubai – Detailed Breakdown
The cost of opening a travel agency in Dubai starts from approximately AED 20,000. Your final investment depends on the license type, agency size, and office location.
Here is a detailed cost breakdown:
| Cost Component | Mainland (Approx. AED) | Free Zone (Approx. AED) |
| License Fees (DTCM/DED) | 25,000 – 40,000 | 15,000 – 30,000 |
| Office Rent (Annual) | 30,000 – 100,000+ | 15,000 – 50,000 (or included in package) |
| Visa Costs | 3,000 – 5,000 per visa | 3,000 – 5,000 per visa |
| Insurance & Misc. | 5,000 – 10,000 | 5,000 – 10,000 |
| Setup Consultant Fees | 5,000 – 15,000 | Often included in package |
| Total Estimated Cost | AED 70,000 – 150,000+ | AED 20,000 – 50,000 |
Key Factors Influencing Cost:
- License Type: An Outbound or full Travel Agent license may have different fees than a basic Inbound license.
- Office Location: A prime location in Downtown Dubai costs significantly more than an office in Deira or a free zone flexi-desk.
- Agency Scale: The number of employees (and their visa costs) will directly impact your budget.
Note: The figures provided are estimates for planning purposes. For precise, personalized costing tailored to your specific business model, contact BizInvestFirm for a free consultation and quote.
Common Mistakes to Avoid When Starting
Many new entrepreneurs stumble on these points. Avoid them for a smoother launch:
- Underestimating Capital: The travel agency license cost in Dubai is just one part. Budget for marketing, software, and operational costs for at least 6 months.
- Choosing the Wrong License: Applying for an Inbound license when your focus is Outbound tourism will limit your business. Be clear on your activities.
- Skipping the Business Plan: A solid plan is not just for banks; it’s your roadmap and is required by authorities.
- Ignoring Digital Presence: In today’s world, not having a professional website and social media strategy is a critical mistake.
Pro Tip: The most common mistake of all is navigating the complex licensing process alone. Partnering with an experienced consultant can help you avoid every single one of these pitfalls, saving you significant time, money, and stress.
Frequently Asked Questions (FAQs)
1. How much does it cost to start a travel agency in Dubai?
The cost varies based on agency size, location, and whether you choose mainland or free zone setup. Generally, travel agency license costs range from AED 20,000 in free zones to AED 150,000+ for mainland setups, including license fees, office rent, and other essential expenses.
2. What are the specific travel agency license requirements in Dubai from DTCM?
Key DTCM requirements include: a physical office space, detailed business plan, qualified manager with attested degree, police clearance certificate, indemnity insurance, and initial approval from DED or relevant free zone authority.
3. How to get a travel agency license in Dubai?
To get a travel agency license in Dubai, you must reserve a company name, obtain initial approval from the DED/DTCM, secure an office space, and then submit all required documents to get your tourism license, including passport copies, a business plan, a clean criminal record certificate, and potentially a No Objection Certificate (NOC) from the General Civil Aviation Authority (GCAA).
4. How long does it take to open a travel agency in Dubai?
Typically 4 to 8 weeks from initial application to receiving your license, assuming all documents are in order and there are no delays in approvals or office inspections.
5. Can a foreigner start a travel agency in Dubai?
Yes, foreigners can own 100% of their travel agency in Dubai’s free zones. On the mainland, 100% foreign ownership is now available for many business activities, though specific service agent arrangements may apply depending on the license type.
6. What is the difference between a travel agency license and a tourism license?
In Dubai, a “tourism license” is the overarching term issued by DTCM. The specific types include Inbound, Outbound, and Travel Agent licenses. You select the one that matches your primary business activities.
7. Is a travel agency a good business in Dubai?
Yes, with high demand from tourists and residents, government support, Dubai’s global travel hub status, and tax advantages. However, it’s a competitive market that requires a solid business plan and compliance with local regulations.
How Can Bizinvestfirm Help You Start a Travel Agency?
Starting a business in a new country can be complex. Bizinvestfirm simplifies the entire process of how to start a travel agency in Dubai. Our services include:
- Free Zone vs. Mainland Advisory: We help you choose the perfect jurisdiction for your goals.
- End-to-End License Processing: We handle all paperwork and submissions with DTCM and DED.
- Business Plan Drafting: We create a compelling, DTCM-approved business plan.
- Office Setup & Visa Processing: We assist with leasing and securing visas for you and your staff.
- Bank Account Opening Support: We guide you through the banking process.
Ready to launch your dream? Contact Bizinvestfirm today for a free, no-obligation consultation and a personalized quote to open your travel agency in Dubai.

